"Consumers
are using the internet to some extent already when
purchasing eyewear and will likely continue to do so in the
future."
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Essilor/Jobson
Internet Study-May 2009
Eyecare
Business - Building Traffic with Online Marketing
2008
Vision Council Internet Influence Report
VCPN
Selling Eyewear on the Internet
Searching
for Inexpensive Eyewear - WSJ
42%
of Optical Buyers Go Online Before Purchase |