Highlights of CyberEYES
VTO and MyOnline Optical
Since Essilor announced their investment
in FramesDirect.com and introduced MyOnlineOptical.com, we have
been bombarded with questions about the differences in our cost
structures and lab restrictions. These important details
are not published on the MyOnlineOptical.com site and are not available
in their webinars—not even in the Question and Answer session.
This is the best information that we know.
Please let us know of any inaccuracies because the model could change
over time.
| Item |
MyOnlineOptical
/ Essilor |
CyberEYESVTO |
| Setup Fee |
$250 setup.
If you fail to complete at least 6 orders per year, the renewal
is $250/year. |
$795 setup, non recurring,
no minimum requirements. Flat $199/mo subscription fee. |
| Order Processing Fee |
$30 per complete order
$20 per frame order
$5.95 per contact
lens order |
NONE, $0. It’s your
order, you process and keep the fees. |
| Credit Card Transaction Fee |
3% |
Actual fee from credit
card processor. |
| Gross Profit Split |
Essilor keeps 40%
of the Gross profit AFTER the cost of goods sold, their processing
and credit card fees. |
NONE, $0. It’s your
customer, your order and your business. Why would you
share with us? |
| Order Fulfillment |
Orders fulfilled by
OnlineOpticalStore.com (a.k.a. Framesdirect.com) and labs
selected by Essilor. |
It’s up to you.
Use your existing labs and order processes. You
receive the order and dispense like any other order. |
| Measurements |
Ask patients to tell
their doctor "to include your pupil distance measurement
on your prescription." |
Highly precise online
digital measurement tools to calculate PD and seg heights. |
| Lens Simulations |
None |
A/R and photochromic
simulations. |
LEARN
MORE. If you haven’t participated
in the MyOnlineOptical webinar, you can schedule a presentation
at this link: http://www.myonlineoptical.com/webinar.asp.
You will learn some fascinating trends in online eyewear retailing
and well worth a 1 hour investment.
If
you decide that Online Retailer is worth investigating, visit
our website at www.cyber-imaging.com,
click CONTACT and REQUEST INFORMATION. We will setup an online
demonstration and answer ANY and ALL questions.
CyberEYESVTO.com
is available for a flat $199/monthly subscription fee—no profit
sharing, no processing fees, no lab restrictions.
|
