Consultation Screen

Educate your client while you analyze their needs. Make your client feel special by learning about her needs and lifestyle. Introduce retail products and discuss the best styles, colors and products based on her attributes.

Explore New Looks

This is the heart of the program. Choose styles from the library, modify size or proportion, and add colors and highlights. Save your favorite looks to create a client portfolio.

Create a custom portfolio print for your client to take home. Choose a print layout, then move the styles into the placeholders in the order you want. Add a retail product to remind the client how to achieve the look at home.

Print and email the portfolio for word of mouth marketing. Your salon name and phone number will be printed on each portfolio. Optionally, add product tips and bounce back offers.

Create a buzz about your salon. Email the custom portfolio to the client and let them promote your business. Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence. Your client will email her portfolio to her friends and so on. Attach an offer to invite her friends to your salon.